BIG Event 2026: Set the Scene

Take Control of Your Digital Transformation

The McCoy event about SAP leadership, innovation and digital control

Every digital transformation resembles a film production. There is a script, there are cameras, technology and people on set. But without direction, it quickly becomes unclear who is responsible, where the focus lies and how the story will end.

In June, it is time again for McCoy’s annual flagship event: the BIG Event. The 9th edition, titled “Set the Scene,” revolves around one central question: how do you take control of your digital transformation?

You Are in Control

Being “in control” means taking ownership, maintaining clarity and setting direction. It means not passively following technology trends, but consciously deciding how SAP, data and innovation serve your organisation.

At McCoy, we believe leadership does not only sit at the top. Everyone involved in change plays a role in the bigger picture. From strategy to operations. From IT to business.

Technology evolves rapidly. Control determines the course.

Sneak Preview: Which Scenes Can You Expect?

During BIG Event 2026, we translate abstract IT challenges into tangible scenarios. No traditional presentations, but interactive cinema-style breakout sessions inspired by well-known films.

The Transformation Saga (Back to the Future)

Step into the time machine and travel from the familiar SAP ECC past to the SAP S/4HANA future. How do you ensure this transformation becomes a success story instead of a drama?

Mission: Adoptable (Learning & Development)

Implementing software is one thing. Driving adoption is another. Discover how the right tools and guidance turn a “mission impossible” into a smooth user experience.

The Innovation League (The BTP League)

Innovation takes centre stage. Learn how SAP Business Technology Platform (BTP) enables rapid value creation and helps you move beyond the status quo.

The Data Choice (The Matrix)

Facing the decision between SAP and non-SAP solutions? Choose the red or blue pill and dive into data orchestration, integration and analytics strategy.

Man vs. Machine (Intelligent Supply)

AI is no longer science fiction. In a live confrontation, we show how human planners, empowered by AI, steer the supply chain of tomorrow.

Who Should Attend BIG Event 2026?

This event is designed for professionals and leaders working on digital transformation who recognise questions such as:

• How do I maintain oversight and control in complex IT landscapes?

• Do I follow a standard roadmap or innovate beyond it?

• How do I align technology and people within the same transformation journey?

Take Your Role

The cameras are ready. The script is written. Now it is your move.

Register now for BIG Event 2026:
Set the Scene – Take Control of Your Digital Transformation